Katie has been writing up her reflections on the SNS and Youth Participation project in Devon. In particular - she raises interesting concerns about how, when we engage in dialogue with young people online, there could be problems with the way young people's written communication is interpreted:

 I have a concern for misinterpretation by adults over reacting to young people views and opinions.  In my observations and experience we tend to hear and listen selectively however, with written evidence of dialogues and opinions of young people there is the possibility of adults over reacting. 

 

There needs to be clear consultation, debate and discussion with young people and adults about how the policy and framework will guide young people and practitioners on how to respond to issues of clear inappropriate comments are being submitted - young person/group submitting sexually explicit words, abusive language, racists comments, homophonic comments.

 

I would anticipate that once comments are removed that an appropriate identified practitioner would contact the young person/group and review the situation facilitating discussion, reflection and learning about their views/opinions and the repercussions on others and themselves.  There is a necessity to promote reflective and critical thinking amongst young people but also adults!

Understanding how to read young people's contributions to online discussions is definitely going to be an important part of any participation work... and as Katie suggests - it involves a developing of literacies for both young people and adults.

 

The core part of the Youth Work and Social Networking project is almost at an end. I've just finished the main report - and the NYA have been busy planning a research launch for Friday 26th September 2008. An invitation if you are interested in coming along is below (and if you'll be heading to London specially, why not stay around and join us for a day of discussion on the 27th as part of the UK Youth Online open space conference).

Youth Work and Social Media – Research launch  

Friday 26 September 2008

14.45-16.45

Mary Ward House, 5-7 Tavistock Place, London, WC1H 9SN

 

Online social networking, most commonly associated with Social Network Sites like MySpace, Facebook and Bebo, is a growing and significant phenomenon and part of many young people’s lives.

The National Youth Agency has been carrying out research into the role that Youth Work can play in supporting young people to make the most of the opportunities afforded by online social networking, as well as navigate the potential risks involved. An interim report on this work is available here 

We are pleased to invite you to a free event to launch the final research report at Mary Ward House on Friday 26th September, from 2.45 pm. Refreshments will be available on arrival. Directions to the venue are available here

Delegates will hear a presentation from Tim Davies and Pete Cranston, the report’s authors, which will address:

  • An overview of the literature on the opportunities and risks of online social networking, the data on how young people are engaging with online social networking, and the efficacy of the different strategies for supporting young people's safe and effective engagement with online social networking tools and spaces;
  • Findings about the current levels of engagement with online social networking tools within the youth work workforce - from both an online survey and focus group research;
  • The findings of three action research pilots looking at: developing policies to safe local authority engagement with social networking sites for youth participation; training for youth workers and youth professionals to be able to support young people to be safe in online social networking spaces; and using online social networking spaces to promote services to young people.

The presentation will cover practical steps that youth services can take to address social networking and open discussion will follow.

If you would like to attend this free event please respond to ritak@nya.org.uk with your:

Name:

Job Title:

Email address:

Contact telephone number:

Spaces are limited so we would advise early booking.

Delegates may also be interested in two other events running immediately before and after this one.

  • The Local Government information Unit is running a good practice seminar on social networking and youth participation at the same venue immediately prior to this research launch, at a cost of £110 plus VAT. For more details, see the LGiU website
  • On Saturday 27th September, The UK Youth Online conference is a free co-created event for anyone with an interest in how technology impacts upon, or can be used in, work with under 18s – for more details, see the UK Youth Online website

bbl youth centre.jpgGillian Elliott is an Area Youth Worker at the Blackbird Leys Youth Centre in Oxford. The Blackbird Leys estate is one of the areas in Oxford that belies the stereotypical image of a mainly privileged University town. Relatively recently the area ranked in the 10% most deprived areas in England with high unemployment and associated crime rates.

 

Gillian is an experienced youth worker who has recently taken over the centre and working energetically to develop it. She joined the Action Research project to explore how Social Networking could supplement traditional youth work activities. Her aims were to build staff capacity, starting with herself, promote the centre and provide an additional channel for communication with young people, both as a group and individually.

 

With strong support from Jeremy Dennis, Oxfordshire County Council Youth Support Services web Editor, Gillian set up both a Bebo and Facebook profile, although it was soon clear that Bebo was the more promising site for the users. BBL Youth Centre Bebo profile  The young people were interested and several befriended the site, although they weren’t initially keen to edit or contribute to it – preferring rather to comment on the work done by Gillian and Jeremy. Importantly, the majority of youth club members don't have access to computers at home and instead use the computers at friend's houses and sometimes school. There have been delays in getting the two machines ordered for the centre so access was provided through a two hour session at the local IT hub in the same building.

 

Reviewing progress three months on Gillian feels she isn’t yet using it as she would wish. This is partly because of the limited access to machines which means that young people tend to use the time for immediate personal communications, MSN and email. Time is the other constraint, with Gillian fully busy developing and running the centre. A work experience student jazzed up the Bebo site and Gillian is planning to continue that support through engaging one of the new staff joining the centre (as a part of a pilot on weekend opening). The site needs to become proactive, posting pictures and films of the group although many member’s immediate reaction has been to, “shout and scream and say they don’t want pictures on the web”.

 

Once the two machines are installed Gillian plans to allow members “open and easy access” so they can come in and use it regularly. Her biggest hope from Social Networking is easier communication. She is clear though that a Youth Work approach is essential. “It’s the same as youth work on the face to face level, you – I – need to build a relationship through the site to a user group”

Not all sessions that address online social networking need to be about online social networking.

For example, you could weave key learning about online social networking into:

  • Getting photo consent
    Recognising that at many events young people will take and share their own photos. Are these governed by your consent policies? What agreements have you got with young people about taking photos at events and sharing them online?

  • Getting to know you activities
    Many groups use a ‘personal passport’ style activity – where group members make posters or put together shields or posters to represent themselves.

    You could model the activity on making a profile... along the lines of a Social Network Site profile.

    This would provide an opportunity to discuss whether group members actual MySpace profiles really represent them, and who they think is looking at those profiles.

  • Confidentiality agreements
    When agreeing with a group that discussions will be confidential you may want to include a mention of publishing information online as well – and to agree that nothing from the session should be published on people’s blogs or MySpace pages.

  • Campaigning and projects
    When young people are involved in a campaign, a project or in fundraising you could work with the group to create a profile on a social network site to promote what they are working on. You can explore with the group how sharing information online can get attention for a project or campaign, and how building strong local and national networks can open up new opportunities – and you can also work through as a group what decisions you will make about sharing photos or accepting friend requests for your project/campaign profile.

  •   Career sessions
    When you talk about job applications and interviews, mention that employers may look up applicants social network site profiles. Explain that young people could make their profiles private, or in the same way that they would aim to present a good image on application forms and in the way they dress for an interview, they could look to make sure their profile would help, rather than hinder, their application.

    You could also talk about how the information friends publish may affect their ‘online image’.

  • Social Network Site Name Badges
    Create name badges that look a bit like a Social Network Site profile..

    Get people to wear them

    Talk about how they can help people network and make connections – but how they wouldn’t want to wear them when heading out onto the street

    Use it as an opportunity to talk about privacy settings.


  • SNS Devon ReportHow can Social Network Sites support young people's participation in decision making?
  • What should youth services seeking to engage young people online be thinking about?
  • What are the right 'norms', 'rules' and 'procedures' for keeping young people and staff safe when exploring online consultation and participation?
As part of our research down in Devon we've been exploring question like this - and at the end of July we had the chance to talk with young people at the Kongomana festival to find out their views on how youth services and local authorities can use Social Network Sites like MySpace, Bebo and Facebook to offer them a chance to influence decisions.

You can read all about what young people told us in the consultation report, which also includes details of how young people perceive sites like Bebo.

Download the consultation report (PDF, 4.7Mb)

To read more about some of the methods we used, check out this blog post.

And for more background information on using Social Network Sites in youth participation, please check out this paper.

Last week Pete and I were in Rotherham to deliver a follow up training session on Social Network Sites to the youth service.

Unlike last time we were using an IT suite which didn't block access to Social Network Sites - so we used the opportunity for some hands on exploration of Bebo.com.

I was struck by how much the group managed to learn and explore in just 45 minutes hands-on time. For many workers it was the first time they had been able to sign-up to, and explore a Social Network Site - and being able to use the computer was far better than working with the paper-based Social Network Site models I've used in previous training sessions.

Building on the one page guide Introduction to MySpace I put together a couple of weeks ago - I prepared a more in-depth guide to Bebo which steps a new user through creating a profile, and then exploring privacy settings and adding friends.

You can download the getting started with Bebo guide here.

Many young people are spending upwards of two hours a night on Social Network Sites like MySpace and Bebo. A lot of that time will be spend interacting with friends that they see everday - but some will also be spent browsing, exploring and interacting with the profiles of bands, brands and other people.

There are many profiles and groups out there on most Social Network Sites where young people can find out about important issues, interact with charities, and access support and advice. However, many of those profiles are tricky to find - so young people may need a map.

When you're planning a group work session with young people - why not think about creating a list of Social Network Site profiles they could take a look at afterwards? It offers an opportunity to tap into that two hours a night of Social Networking with some positive input, and if offers a challenge to young people to engage deeper with an issue.

Plus - by pointing young people to Social Network Sites, you create an opportunity to talk about Safe Social Networking. The example hand-out below shows how you might link safety and opportunity on Social Network Sites.

Creating your own Social Network follow up handout If you want to create your own Social Network Site follow up hand-out, then the instructions below may help you:

  1. Safety First - when young people join a group, or 'friend' a profile, their profile picture, as a clickable link through to their full profile, will be listed as a friend or member of the profile/group. That means their profile could be more easily found - and so it is important to first make sure that the young people you are offering Social Network Site follow-up links to have thought about the privacy settings on their profile.

    Once you are happy that they are thinking about privacy settings - there is nothing to stop you sharing links to positive profiles - as long as you are happy that those profiles are run by trusted individuals or organizations.

  2. Find positive profiles - Both MySpace and Facebook run a list of not-for-profit organisation profiles where you will usually find at least one relevant organisation.

    On MySpace look at the lists on http://www.myspace.com/impactuk

    And on Bebo look at http://www.bebo.com/bewell

    On Facebook you will need to use the search feature to look for groups. Search for the name of organisations you know are working on the issue you have been addressing.

    The idea of providing links for different Social Network Sites is to 'go to where young people are at'. Focus your efforts on providing links for the places where you know the young people you work with have profiles. You should also try and include one or two website address for those who do not have Social Network Site profiles - as the purpose of the exercise is not to encourage young people to sign up to any particular site.

  3. Create short links - if you hand on a bit of paper with links like this:
    http://www.facebook.com/profile.php?id=1306406134
    not all that many people are going to bother typing the whole thing in. You can shorten links like this by pasting them into a short web address service like http://is.gd which creates a shortcut address which is far easier to type into a browser.

  4. Create your handout - you could use the image above to get ideas about the sort of things to include. Ideally your handout would have a few notes about safety - alongside links and descriptions of what those links are to.

  5. Use the handout - after your group work session.
  6. Get feedback - next time you see the group - find out if they looked at any of the sites. Ask about any issues the different profiles raised. Get ideas from the group about other profiles and links that the handout could have included.

If you do create a handout - why not head over to the UK Youth Online community to share it with others. You can upload it as an attachment to a blog or forum post.

Thanks to a post over on the Fairsay e-campaigning mailing list I've just discovered these fantastic pages on MySpace, Facebook and YouTube best-practice for non-profit organisations. The tips, which range of how to lay-out your page, through to how to manage friend requests, blogs and messages to users are all geared towards charities promotion and fundraising for their organisation and cause - but may well prove a useful read for any youth services thinking about how to use Social Network Sites to promote their projects and provision, and to engage with young people in the social network space. Head on over and take a look:

On the community profiling @ infed org page Mark Smith writes:

The best and easiest starting point with regard to data about the community you are interested in profiling is the web.
The focus of Mark's article is on using formal data sources like the statistics on UpMyStreet.com. But with the growth of the social web - it seems reasonable to imagine that it might be possible to not only profile facts about a community using the web - but to also find out what a community is talking about, what the local issues are, and where the networks are which could be crucial in bringing about local change.

I'm thinking about the role of community profiling on Social Network Sites in two senses:

1) Profiling a physical-world community by looking at the online media, conversations and ephemera related to that community.

For example - you could find out what was being said about the 'Jade' dance nights held in Kiveton Park by using the following search:

You can see the results I got when I tried it below. A stack of links to people talking about the dance nights and their links to them.

You could try a similar search for your community by adding this onto the end of a key-word search on Google.

 (site:myspace.com OR site:youtube.com OR site:bebo.com OR site:piczo.com)

You will need to experiment with key words to get the best results (and you may want to add other sites to the search if there are local forums of places which issue get talked above - to do that, just add them in the format 'OR site:sitename.com' within the brackets) - but once you've found a search that gives you information about the area you could even set up a Google Alert (read more - PDF) so you get an e-mail when the search engine finds new content.

Of course, this online profiling of a physical world community isn't comprehensive. It doesn't search what's not picked up by Google (which includes most content shared in Facebook) - and only some people in the community turn to the web. But the number of young people sharing content on the web is growing - and the information and insights to be gained there are to.

Most importantly, including the social web in your community profile of a local area should help you to break down the boundaries between online and offline worlds in your own perceptions - helping you to get closer to understanding the experience of many young people for whom the online/offline divide is pretty much invisible and insignificant.

2) Profiling online communities
Profiling a local community using the social web may support you in having greater insights and information to base your face-to-face interventions and community developing work upon. However, as we explore the idea of youth work and community development that takes place primarily online - mapping the online community that you are looking to work with becomes important also.

The search tricks above might help you find a route into the communities - but once you've found your route in - it is likely to be far more a link-hopping and online networking activity that you need to engage with in order to build up a sense of the communities.

So, having explored these possibilities for using Social Network Sites in community profiling, my question is: can it work?

What happens if you try to profile your local area using the techniques in (1)? What techniques would you add?

Have you tried profiling an online community? Is it the right approach?

Feedback very much invited, either in the comments here or over in the forums of UK Youth Online.

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P.S: For more topics related to the Youth Work and Social Networking project be sure to check out UK Youth Online and Tim's Blog

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When we encouraged Youth Workers in Rotherham to explore MySpace and Bebo a few weeks back - many put the names of young people they knew into the search engines and found they were quickly browsing public exchanges of messages on profile walls talking about nights out, social goings on and the latest news from small friendship groups.

In 'Here Comes Everybody: the power of organising without organisations' Clay Shirky explores exactly this phenomena and reflects:

...it's easy to deride this sort of thing as self-absorbed publishing - why would anyone put such drivel out in public?

And, in the case of professionals concerned with young people's safety, it's easy to react to this sort of sharing as odd, weird and worrying behaviour by young people. But Clay encourages us to at least be critical as we look to understand what is going on.

It's simple. They're not talking to you.

We misread this seemingly inane posts because we're so unused to seeing written material in public that isn't intended for us. They people posting messages to one another in small groups are doing a different kind of communicating than people posting messages for hundreds of thousands of people to read. More is different, but less is different too. An audience isn't just a big community; it can be more anonymous, with many fewer ties amongst its users. A community isn't just a small audience either; it has a social density that audiences lack. The bloggers and social network users operating in small groups are part of a community, and they are enjoying something analogous to the privacy of the mall. On any given day you could go o the food court in a mall and find a group of teenagers hanging out and talking to one another. They are in public, and you could certainly site at the next table over and listen in on them if you wanted to. And what would they be saying to one another? They'd be saying "I can't believe I missed you last night!!! Trac talked to you and said you were TRASHED off your ASS!" They'd be doing something similar to what they are doing on LiveJournal or Xanga, in other words, if you were listing in on their conversation, rather than reading their post, it would be clear that you were the weird one.


So, what are Youth Workers to do? Well - the difference between the mall and the MySpace profile, is that in the Mall (ok, let's switch to shopping centre and Anglicise this a bit) - in the shopping centre, you have more of a chance of noticing that someone is listening in on your conversation and adapting behaviour accordingly. By default, social network sites don't afford their users the ability to sense or know who is looking at what they share in online conversations.

Helping young people to identify the possible invisible audience for their conversations online... from parents or teachers, other peers, through to anonymous adults - and to change their privacy settings or behaviors to take account of that could form a key part of any youth work sessions with young people that explore social networking.